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Wednesday 7 April 2010

Gang of Four

Back way before the days us Leeds folk had the likes of the seminal Chumbawumba to scream about, there was a band called Gang of Four who inventively tweaked the strings of a post-punk wasteland.

Thirty years on and with a new album out this summer, they've applied some imagination of old to an online marketing campaign to support the new release. I'll give you this in straight list form, because it's peculiarity speaks for itself......

£10 will get you there new album.
£45 a 'Ultimate Content Can' containing CD, artwork, a book of 'emotion' drawings, scratch and sniff book and phials of the bands blood.
£100 Raw footage from their US tour
£250 and the band will offer guidance to your song lyrics
£950 a Helicopter ride to Glastonbury with the band
£1500 and Andy Gill will mix one of your tracks.

Check out the other crackers items the bands are offering here;
http://www.pledgemusic.com/projects/gangoffour

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